Amazing Formula for Team Building

A Return To Simplicity

The 6 Things You Gotta Know To Put Your Formula Together

By Marlon Sanders

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Let's return to simplicity.

There are all kinds of complicated things you can do to
market online. But let's just look at the simple things
we know work.

The following formula will work for you whether you have
your OWN products to sell or you're promoting affiliate products.

There are 6 basic things you gotta know to get your
Formula working for you:

1. Who is your target audience?

This is the FIRST thing you have to know. Who BUYS
what you're selling.

In today's world, this is easy to find.

a. You search Google for the keywords people interested
in buying what you hope to sell are likely searching
for.

b. You take the top 10 web sites under those keywords.

c. You go to Quantcast.com and type in the URL's.

Now you know who your audience is.

2. What do they want to buy

a. Go back to the SAME websites in step one.

b. Look at what they're selling.

c. Now you know what people want to buy.

3. What's your advantage in the Game?

You need to have a USP or an advantage.

Look for 1 of 3 scenarios.

-- People who are underserved
-- overserved
-- or non consumers.

If they are underserved, you create products to serve them.

If they are overserved, meaning the products are more expensive
and elaborate than they need, you launch a scaled down product.

If they are non-consumers of your product, you make it easy
and convenient for them to use your product or service.

LAW ONE: Before going to battle, always have a clear, decisive
advantage. That's what Red Factor is about: Gaining an advantage.

Now, you know WHO buys, you know WHAT they buy,
you know WHAT your advantage is.

4. How you will reach 'em

Go back to the web sites in step one.

Go through and look to see if you can buy ads on their sites or
in ezines.

Do backlink checks with and see if any of those sites offer ads or
ezines.

Go here:

http://searchanalytics.compete.com/site_referrals/

On the first "site referrals" tab, type in each domain in the top
ten. Now you can see what KEYWORDS deliver the traffic.

You can buy keywords using ppc OR you can get organic rankings.
All you gotta do is find out:

* Where these people are hanging out
* The blogs they read
* The forums they go to
* The things they search for in Google

Then you offer a freebie that's irrestible to 'em.

5. How to get 'em into your funnel

Now you know how to reach 'em. You need to offer bait. You offer
a free report or other bait to get people into your sales funnel
so you can follow up with 'em.

What attractive report can you offer that people will crawl over
broken glass to get? THAT is what you offer on your "Squeeze"
page.

6. Send 'em emails

Send 'em emails and promotions that get 'em to buy.

The idea here is to find other things they want to buy, join
the affiliate programs, write up promos and send 'em to your list.

You'll also want to publish content to your list. You can write
that yourself or hire writers.

Once people are on your list, you send content and offers.
There is a sequence to that that my friend Lee McIntyre has
proven to be very effective:

Content. Pitch. Content. Pitch. For every pitch, send a piece of
content.

My friend Jim Edwards used to do: Content. Content. Pitch.

You can send offers for your own products or those from other
people. You can do your pitches in the emails, in blog posts, by
video, by audio, by webinar, by Ustream, or by teleseminar.

In Promo Dashboard, I call this rolling out "The Full Arsenal."
You use all the tools that work for you and fit who you are.

7. Turn every customer into an affiliate

In the ideal world, you wanna turn every customer into an affiliate.

The idea is that you make it easy for 'em to get articles, links,
banners and tools they can stick on a blog, Facebook or
Myspace page.

SUMMARY"

* Know who buys
* Know what they buy
* Know where they hang out at
* Offer 'em a tasty freebie they can't refuse
* Send 'em content and offers
* Get 'em all to be your affiliate

If you wanna get fancy, have 'em post and talk to you on your
blog and Twitter. Get 'em into a Facebook group.

Poof! Now you know the simplicity of marketing online. Isn't
that 10X clearer than a LOT of the things you've read to date?

You probably know someone who needs to read this article.
Would you post it on your blog, pass it along to 'em on Twitter
or spread the word to 'em on Facebook?

I know they'll appreciate the CLARITY. In marketing, there is
no 100% certainty. But there is CLARITY.

Simple, clear thinking about how to pay your bills and have a
nice life by sellin' stuff online.

This is what I offer you.

In a time when it seems like everything is so complexl, there is
an essential simplicity. It isn't always easy.

But it is CLEAR.

CRYSTAL CLEAR thinking.

I hope it's all CRYSTAL to you now after readin' this article.
Spread the word.

Clarity exists at marlonsnews.com.

I've been around longer than most. Seen more things than most.
Tried more things that worked than most. Had more things fail
than most. Read more than most. And travelled and spoken
more than most.

Out of all that, there's on thing I have to offer you:

Clarity.

Resources:

For help in finding your target market:
http://www.pushbuttontargetmarket.com

For help in finding your unique advantage:
http://www.myredfactor.com

For a software program that finds backlinks to a site:
http://www.findbacklinks.org. See my demo at:
http://www.CrushYanikSilver.com

For help with obtaining organic rankings:
http://www.seolies.org.
That report is only $1.00.

For help with writing emails and promotions that get sales:
http://www.promodashboard.com

For more help in starting an affiliate program:
http://www.affiliatedashboard.com

-----------------------------------------------------------
Marlon Sanders is the author of "The Amazing Formula That
Sells Products Like Crazy."

Your Friend in Success

Gary McElwain
216-539-3553 Anytime
My Success Manual

Being a mentor with a servants heart

Roxanne's Red Light Strategies as She Builds Buzz on MySpace

Online network marketers are turning more and more to
social media to help build an online buzz Be it for their
business opportunity, or one of their products. Some network
marketers are experimenting with creative new ways to use
(until recently, thanks to Ed Dale)less-heard-of social network
websites such as Twitter to help achieve their online marketing
and buzz-building goals.

If you are involved in a network marketing program, social
networking sites are the perfect place for you. It's all about
networking and attracting the right people to you. Social
networking sites can really help you with establishing yourself
with the masses on the internet.

A word of warning to network marketers don't try to use social
media sites until you understand the communities.Get experience
in social media before you attempt your marketing in these
communities. Or they will run you out of town, like the towns
people did to Frankenstein.

But they wont use pitchforks and torches.

Today they will use forums, walls and tweets!

Go into these communities, participate in the forums before you
ever start trying to market yourself, your brand or website.
That will give you the best possible grasp on what to do and how
to do it.

My friend Roxanne Green has a great recording you can
listen to, explaining step by step strategies you can use in
the social media sites. Listen here

Using Roxanne's strategies to social networking using
MySpace and Facebook and others.You can build stronger
relationships with your network marketing prospects and
create more business either for your network marketing business
or your regular type of business

So to help you begin to enjoy network marketing and learn to
take full advantage of free online marketing through Web 2.0
and social marketing.

My recommendation is to learn all the skills you will need through
Mentoring For Free

Your Friend in Success

Gary McElwain
216-539-3553 Anytime
My Success Manual


Being a Mentor with a Servants Heart

Successful Social Networking Etiquette For The New Network Marketer

Social networking is often confused by people who believe
that social marketing in your face promotion, is how you
use this great media.

Social networking is tricky for a lot of people who dont
understand the etiquette, and the strategies required to
successfully network on the internet today.

Help for learning the rule's for Social Networking

Social Networking Etiquette=So if you’re using a blog or
Twitter or Facebook or MySpace or Mebo or countless other
sites or services for social, professional or business networking—
and who isn’t these days —

Social Media Manner=The basic rules of etiquette for
developing mutually beneficial relationships with people on
social networking web sites. In the online world of social
networking it should be pretty clear that the same rules which
govern our behavior ...

The Basics of Getting Started with Social Media Marketing=
Bear in mind that the basic rules of social etiquette apply on
the web just as they do in person. If you were attending a live
networking event, you would not go around the room and shove
your business card in the face of everyone ...

Social Media Marketing - Advice on Using Twitter From
John Reese. You probably know John Reese is a very experienced
credible and successful Internet marketer. I have benefited a
great deal from John’s courses and newsletters. This message
from John came to me by email and I am posting it here. ...

I think this brief collection of articles related to the etiquette
required to be successful in social networking will be of help.

Your Friend in Success

Gary McElwain
216-539-3553 Anytime
My Success Manual



Being a Mentor with a Servants Heart

Roxanne Greens Social Networking Secrets, How Barking Cats Build Your Network Marketing Business

Every Saturday, Mentoring For Free host

a 1 hour training call. All calls are recorded

and available for replay. This week we have

a new faculty member to introduce you to

the various ways to do social networking

on MySpace

Saturday the 14th of June 2008 at 9PM

eastern time Roxanne Green will be

training on how to self-promote yourself

to millions. And the secrets she uses to

create the all important relationships

needed for success in today's social networking media.

Unlike many "network marketing gurus" who no longer have

any businesses and spend the bulk of their time selling books

and tapes. Roxanne vows to change the entrepreneurial

landscape by teaching people self promotion techniques that

work in today's market and help both new and active

entrepreneurs make a lot more money now and take their

network marketing business to the next level.

Self Promotion is the missing link for many entrepreneurs

Roxanne is a Mentor with a Servant's Heart who likes

to have fun and make a bunch of leveraged money in her

network marketing business. She's the proud mother of

two amazing kids and appreciates the freedom within this

industry that has allowed her to spend so much quality time

with them by working from home.

Her strategies are designed to create the leverage and the focus

it take's to build a successful network marketing downline.

Most people struggle with the best way to use social networking

websites like MySpace & Facebook to build their network

marketing database. Roxanne shares the strategies she uses to

grow her own business

Roxanne Green will reveal:

What a barking cat can teach you about building your network

marketing income. Crucial social networking etiquette.

The best name to use on a social networking site, How one

punctuation mark in a Friend Request can double your results

How exactly to use your Profile Page to build know, like, & trust

Plus a lot more like

The magic of writing quick blog comments & photo comments

If you build it, they won't come - what you MUST do

What you learn on this teleseminar Saturday night,

June 14th, at 8:55 pm Eastern time,can make a real difference

in your business. Register with Mentoring For Free

Your Friend in Success

GaryMcElwain

216-539-3553 Anytime

My Success Manual

Being a Mentor with a Servants Heart

Social Networking Your Way to Customer Loyalty

Social networking our way to a priceless customer list is
one of the biggest challenges most online marketers face
today. Understanding it's a process is the challenge.

Here's to learning some of the processes

Strategies for Turning Social Networking Contacts into Customers:
...Most sites make it easier for you to increase your contacts
with built-in tools that allow you to locate classmates or former
co-workers. Read the article here: Strategies for Turning
Social Networking Contacts into Customers.

Why Your PR and Social Networking Strategies Aren’t
Working: Here are some preliminary steps that need to be
understood if you want your PR and social networking strategies
to work for you:. 1. Understand your target market/ideal client.
This is huge and 80% of entrepreneurs are unclear on this.

You Targeted Your Message, Now Target Your Products:
Members of social networking sites like Facebook, MySpace,
and certain blogging communities are not the same as audiences
of television or radio. Yes, the person on Facebook probably
owns a television as well, but their expectations and

Top 10 Social Sites By Alexa Ratings
MySpace: Long recognized as the most popular social
networking site for teens and adults, MySpace allows users to
develop an interactive personal profile, network with friends
and contacts, maintain blogs, and share photos and music.

Speaking of MySpace, Mentoring For Free will be hosting
a special social networking training featuring their own
MySpace Specialist Roxanne Green

Learning to build these long term relationships is a BIG part
of the whole social networking scene. Register for the free
training tele-seminar with Mentoring for Free

Your Friend in Success

Gary McElwain
216-539-3553 Anytime
My Success Manual


Being a Mentor with a Servant's Heart